As the title would suggest, today’s blurb from Accolo is decidedly Meta, that’s right we’re blogging about blogging about blogs. Inceptionesque? Totally. Useless? Far from it. Not only can a blog help to promote your company’s message and products but, as this article explains, blogging about anything (even blogging) helps to increase web traffic. Read on to see the plethora of benefits that your company can get out of creating and consistently updating your own blog.