With it being the New Year and all, it’s a good idea for everyone to take a fresh look at what they are doing day in and day out. You might be exerting all the energy you’ve got on trying to attract high quality candidates, but it doesn’t mean that your efforts will yield any sort of ROI. In a perfect world, hard work would mean cold hard cash waiting for you at the end of the rainbow (gold is so 2012), but misspent effort is just as useless as no effort at all.
If you’re trying to get the absolute best person for the job, the first thing that you need to do is figure out what constitutes your dream candidate. In an ERE.net article, Glenn Powell had the brilliant idea of asking hiring managers “If we could fast-forward to the initial annual performance review for this position, what accomplishments must the incumbent achieve to merit a superior performance rating?” By thinking about what you need from a hire in this longsighted, performance based way, you can create a job description based on these criteria instead of the normal, dull, shopping-list sort of way that will get you nowhere.